Legal
Our Trademarks
Please find below an illustrative, non-exhaustive list of trademarks, logos and other distinctive features owned by DFI Creative Solutions Corp. (“DFI Brand Features”, “DFI’s Brand Features” or “Brand Features”) along with general principles for using the DFI Brand Features. When using the Brand Features for non-commercial or editorial purposes, please adhere to these general principles. All commercial use of the DFI Brand Features must be cleared by our marketing and legal team, by emailing legal@dfirentals.com. Please understand that we reserve the right to reject requests to make commercial use of DFI Brand Features for any reason.
We consider the DFI Brand Features valuable assets and adhering to these guidelines helps us protect and maintain the value and goodwill of our Brand Features.
Should you identify an individual or entity using DFI’s Brand Features inappropriately, we would love to hear about it. You can report any issues by contacting us at legal@dfirentals.com.
Names
DFI’s Trademarks
Generic Terms*
cinema equipment rental service, cinema equipment rental platform, film equipment rental house and services.
DFI Rentals™
cinema equipment rental service, cinema equipment rental platform, film equipment rental house and services, film and commercial production services, alternative name for DFI Studio Inc.
DFI™
production location rental service, film location service, property management service, film production property maintenance service
DFI Spaces™
production equipment damage waiver, damage waiver, equipment damage waiver, rental damage waiver
DFICover™
production equipment delivery service, short-range delivery service, film equipment delivery
DFI Deliver™
film equipment consignment, production equipment consignment
DFI Consign™
film production workshops, creative workshops, lectures
DFI Drop-In™
*These generic terms are only suggestions, and there may be other words that are equally appropriate
Slogans and Taglines
The easiest rental house™
Make all your days, including pickup and return™
Let’s get you rolling™
Everything you need, conveniently located near you™
Lights, Camera, Prep™
The rental house that has cameras, lenses, lights, grip, everything.™
Logos
Illustrative, non-exhaustive images are provided below for reference.
When using the DFI Rentals logo on a black background, please use the inverse logo. When using the DFI logo on a white background, please use the standard DFI Rentals logo. The DFI Logo is a trademark of DFI Creative Solutions Corp.
